ARE YOU IN BREACH OF A TRADEMARK?

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In recent years there has been a big demand for scented candles, which has seen large manufacturers in competition with small business and home-based crafters. A saturated market has created a very competitive market, and those wishing to buy candles to sell now have a wide range of choice when it comes to the brands they want to purchase. Small business and home-based cra...
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TIPS TO HELP YOUR CANDLE PRODUCTS FLY OFF THE SHELF!

PILLAR-CANDLE-DESIGN
You only need to do a quick Internet search [or roam the isles at a retail trade show] to see there are a huge number of companies and home based crafters manufacturing candle products! More than likely there will be competitors near you making the same or similar candle products. So, with many talented manufacturers out there, how will you ensure your candle products stan...
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THE FRAGRANCE WHEEL

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A Universal Icon To better understand the importance of fragrance, lets first take a look at the Fragrance Wheel. Its a universal icon in perfume classification and an essential tool used these days in candle manufacturing. The Fragrance Wheel is  often referred to as an aroma wheel, fragrance circle, perfume wheel or smell wheel. It is a  diagram showing the inf...
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